Brand E User

Egea

Brand & User Experience: Guida essenziale per designer e manager

Independently published

BRAND INCEPTION: A user's manual                

VDM Verlag

Investigating Perceived Connectedness to Brand Users: Brand Communities Versus Brand Collectivities

TIKTOK MARKETING FOR CREATORS, BRANDS , USERS: Best tool to Grow your BUSINESS, TURNOVER and VISIBILITY!!! (English Edition)

Springer

User Experience Is Brand Experience: The Psychology Behind Successful Digital Products and Services (Management for Professionals) (English Edition)

LAP LAMBERT Academic Publishing

Brand-related activities on user-generated media: What stimulates people to consume, participate and produce on user-generated media (and thus Beautyandthe.com)

LAP LAMBERT Academic Publishing

How Does Brand-related User-generated Content Vary on Instagram?

Gabler Verlag

User Generated Branding: Integrating User Generated Content into Brand Management

Springer Gabler

Drivers of User Engagement in Influencer Branding: An Empirical Analysis of Brand-Related User-Generated Content on Instagram

LAP LAMBERT Academic Publishing

Brand Loyalty in Smartphone Brands: Exploring the personality traits of major smartphone brands among their users