Neil Rackham

FrancoAngeli

Le vendite complesse. Strategie e tecniche per trattare con profitto vendite di prodotti e servizi ad elevato valore

Routledge

SPIN® -Selling                                  

McGraw-Hill Education

SPIN Selling                                    

McGraw-Hill Education

The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises and Resources

McGraw-Hill Education

Major Account Sales Strategy                    

Black Sails                                      

ROI EDIZIONI

Accelerare le vendite. La formula per moltiplicare i profitti sfruttando i dati, la tecnologia e l'inbound selling

Everest Media LLC

Summary of Neil Rackham's SPIN Selling (English Edition)

MCGRAW-HILL Professional

[(Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value)] [ By (author) Neil Rackham, By (author) John DeVincentis ] [April, 1999]

Harperbusiness

Managing Major Sales: Practical Strategies for Improving Sales Effectiveness