Marketing Advertising

Independently published

Reason Why Advertising: il libro dimenticato che ha lanciato il marketing in America, 18 anni prima di Scientific Advertising!

Independently published

La mia vita nell'Advertising: l'autobiografia del pubblicitario che insegnò i segreti del marketing a David Ogilvy, con la gallery inedita delle sue pubblicità

Scientific Advertising: il testo che ha inaugurato il marketing moderno (I grandi classici del Direct Response Marketing)

Wildfire

Click Here: The Art and Science of Digital Marketing and Advertising

EPC

Programmatic advertising per marketing people    

Profile Books

Growth Hacker Marketing: A Primer on the Future of PR, Marketing and Advertising [Lingua inglese]

Independently published

Breakthrough Advertising Droplets: The secrets of Eugene M. Schwartz, a true copywriting genius

Nolo

Marketing Without Advertising: Inspire Customers to Rave About Your Business & Create Lasting Success

Sage Publications

Global Marketing and Advertising: Understanding Cultural Paradoxes

Southbank Publishing

Confessions of an Advertising Man